So it's like some people could buy/rent a movie multiple times, which is attractive to the studios. The issue is whether or not theater owners will be happy with that kind of formula, when nobody is showing up to THE NORTHMAN or the Nicolas Cage film, FATHER STU, THE AMBULANCE, etc. Not that any of them are GREAT movies that people need to see, per se, but these are films adults aren't motivated to go out and see. Once you get people used to home theater and the availability of first-run product at home -- that genie is impossible to put back in the bottle, especially where this audience segment is concerned.
1.) The Bad Guys (Uni) 4,009 Theaters, Fri $8M, 3-day $25M/Wk 1
2.) Sonic the Hedgehog 2 (Par) 3,809 (-449) theaters, Fri $4M (-63%), 3-day $15.2M (-48%)/Total $145.8M/Wk 3
3.) Fantastic Beasts…Dumbledore(WB), 4,245 (+37) theaters, Fri $4.1M (-79%), 3-day $13.5M (-68%)/Total $66.6M/Wk 2
4.) The Northman (Foc) 3,234 theaters, Fri $5M, 3-day $12.5M/Wk 1
5.) Unbearable Weight of Massive Talent (LG) 3,036 theaters, Fri $2.9M, 3-day $7.8M/Wk 1
6.) Everything Everywhere All at Once (A24) 2,133 (-87) theaters, Fri $1.55M (-18%), 3-day $5.3M (-13%)/Total $26.8M/Wk 5
7.) The Lost City (Par) 2,828 (-602) theaters Fri. $1.3M (-35%), 3-day $4.6M (-26%)/Total $85.6M/ Wk 5
8.) Father Stu (Sony) 2,705 theaters, Fri $1M (-40%), 3-day $3.3M (-39%), Total $13.9M/Wk 2 –estimate
9.) Morbius (Sony) 2,306 (-1,156) theaters, Fri $645K (-59%), 3-day $2.2M (-53%), Total $69.1M/Wk 4
10.) Ambulance (Uni) 1,966 (-1,446) theaters, Fri $520K (-60%), 3-day $1.8M (-55%), Total $19.2M/Wk 3